AIDA

Aída en el marketing digital el concepto Aída es un acrónimo formado por los términos anglosajones atención interés deseo y acción para que se produzca una venta de un producto o servicio

Atención: en esta fase el objetivo es tratar de conseguir captar la atención del cliente hacia nuestro producto o servicio

Interés: en esta fase cuando se ha despertado una motivación de compra debido a diferentes motivos oportunidad ventajas precio atractivo y promoción

Deseo: nuestro producto o servicio tiene que ayudar a satisfacer sus necesidades es decir ofrecerle la solución a su problema en esta etapa el cliente debe conocer los beneficios que va a obtener si realiza la compra

Acción: sí hemos sido capaces de captar la atención del consumidor de generar interés y provocar el deseo de compra es el momento de conseguir una acción de compra y obtener el ansiado cierre de la venta.

Tips for choosing the ideal location for your business premises

Choosing the right place for your business requires taking into consideration several factors, such as the type of product or service you provide, whether you sell tangible or intangible products, etc.  Kingcid Studio brings you several tips that will serve you.

  1. Common Sense:
    you must listen to your intuition, they can be obvious things but you have to keep them in mind, as your business the location will change  for example if you have a coffee shop a good place can be near offices as people will go to your place to relax and eat something.

2. Analyze the competition:
supervises that the sector you chose does not have much competition as competing with a business that already has a reputation in the sector is difficult, But if you didn’t get a proper place the best thing you can do is to differentiate your product from others, through promotions, prices and more.

3. Local in a flat or at the foot of a street:
this depends on what type of business your business is, if it is a real estate or a gestaria it is not necessary to choose a commercial premises as you can use an office in a flat.

4. Visibility:
at the location of your location you must make sure that it is visible from all possible angles, monitor that your advertising is appreciated well.

5.  Expenses:
if you have several options of premises that you like and meet your requirements, choose the one that best fits your needs, if the price is high keep in mind that sometimes the cheap is expensive.

How to start a business?

STEPS TO BE TAKEN

According to the economist Juan Diego Gómez Gómez in an interview for Cosmovisión, he reveals that the majority of employees do not work to build capital, but to pay debts. So the change in thinking about how we manage our money, marks a big gap between those who continue to be employees looking for a monthly salary and those who seek to be entrepreneurs in a business of their own.

Starting from this point, people’s approach changes and they are open to the possibility of dedicating themselves to a business where not only will they make a profit, but they intend to work on something that will develop their skills and knowledge. This aspect is very important, because when a person enjoys some activity, he will always perform it in the best way giving very good results.  

Here are nine steps you should follow to get started:

  1. Develop an idea

Find out what you’re passionate about along with your skills, so you know what you can develop into whether it’s a product or service that holds what you love with what people need and are looking for.  

     2.    Investigate your market place

Carry out competitive research, analyze how the movement develops in the market of the service or product you are going to offer, focus on what your customers are looking for and how they develop. You must not only know your competition but also your future customers.

3. Provides for a budget

You must know how much you need to start your business, consider everything you’re going to use, that is, office supplies, computers, products. In addition to having an amount to cover emerging situations and any bureaucratic formalities. As this will allow you to control your finances. 

4. Choose an appropriate location

Choose a suitable location that fits the needs of your business and its consumers. It also allows you to develop and progress in your new venture. 

5. Publicize your product or service

It is important that people know what you offer, as long as you have given it your added value, that little feature that differentiates you from your competition.

6. Be patient

All businesses go through a process, one of the most difficult moments is the beginning, that is, no business is known and will have big profits in its first moment, remember to be constant and strive at every moment.

7. Customer satisfaction is the most important thing

If you are going to offer a service or a product, you have to deliver more than the customer expects, customer service will position you with a great reputation in consumers.

8. Never let your guard down

When your business already takes its course you will be acquiring frequent customers, do not trust, always renew and have fresh ideas in the services you provide, it will maintain the interest of your consumers about your business.

9. It’s time to start

Focus on selling your product or service, don’t worry about the logo, the brand. Your goal is to attract customers and create loyalty first of all. Don’t rush the process, everything good takes time and effort. Take slow but steady steps. As your business progresses you will realize that you need something more to expand your horizons and make yourself known. That’s when you’ll have to consult with marketing and advertising experts.

If you need more information or advice for your business do not hesitate to contact us.

Kingcid Studio

HOW TO SAVE INTELLIGENTLY?

Having resources to help us cover some need, expense or service will always be the best way to have good economic stability. However, as time goes by, people’s taste becomes more demanding and cost

Here we will show you the aspects you need to consider to achieve good economic stability thanks to intelligent savings.

¡Define your own goals!

It is important to be clear why you should save, so you can organize yourself by writing to a notebook or a related application like Mint or Monefy   . This will constantly remind you of your motivation to save in the beginning.

Keep in mind your priorities

Before buying something think if you really need it or it is indispensable. Don’t spend money on what isn’t important just because of social pressure or because others have it. Don’t create needs that don’t exist.

Use fewer cards

When we shop online using the card we have no real awareness of how much we spend and so we don’t mind doing it so much. When we have cash control we think twice before we spend it because the money hurts.

Savings Account

Opening an account at the bank of your choice exclusively to save is important since the money that is over or you have too much sobra this can be a temptation to spend on something unnecessary.

Fixed amount

Instead of taking the remaining money, think about a fixed amount that you will save every month, so you can invest in some business that you want to put in a future.

He’s got a budget on him

It is important that in a notebook or wherever it is made easier you keep a check of the income and expenses of each month, so you know exactly how much money goes in and out of your house. You are less likely to waste and begin to be aware of it.